Respecting Students and Their Culture
PEW Research on devices owned in 2015
Last Generation to remember life before the Internet
Generation Z doesn’t want to be called Generation Z
8 Key differences of Gen Z
List the communication tools you use personally every day to work and live?
List the communication tools you use for your school communication?
What are the overlaps and where might you need to rethink your communication strategy?
62% of US Adults get their news from a social media platform
Generational Communication Channels:
65+ = Phone, Facebook
35-65 = Email, Facebook, phone
20-35 = Text, Facebook, Email, phone
10-20 = SnapChat for close friends, Instagram for community, text for parents, facebook for public
Changing Nature of Communication
Why be social?
Remind – Text messaging with parents and students
COETAIL Social Setup
Parent Portal
YouTube
http://www.youtube.com/user/isbangkok
Attorney General’s Report on Cyber Predators
What makes a good presentation?
Where to find images:
Looking For Learning in the Digital Classroom
Connectivism
Principles of connectivism:
- Learning and knowledge rests in diversity of opinions.
- Learning is a process of connecting specialized nodes or information sources.
- Learning may reside in non-human appliances.
- Capacity to know more is more critical than what is currently known
- Nurturing and maintaining connections is needed to facilitate continual learning.
- Ability to see connections between fields, ideas, and concepts is a core skill.
- Currency (accurate, up-to-date knowledge) is the intent of all connectivist learning activities.
- Decision-making is itself a learning process. Choosing what to learn and the meaning of incoming information is seen through the lens of a shifting reality. While there is a right answer now, it may be wrong tomorrow due to alterations in the information climate affecting the decision.
Stages of Technology Use
SAMR Model SAMR Matrix
TRUDACOT (Technology-Rich Unit Design and Classroom Observation Template)
Latest COETAIL final projects
- Sean (IB Math)
- Jessica (HS English)
- Akio (PYP, Digital Citizenship)
- Dalton (Gr4 Math)
- Dwayne (ePortfolios in PYP)
- Kevin (Library)
- Zach (IB English)
- Jayne (Secondary ESL)
- Beth (PYP EAL)
- Sophie (IB Drama)
- Manisha (ICT)
- Bart (PYP Classroom, Gr 5)
- Tabitha (PYP Classroom, Gr 2)
- Alice (Grade 1)
- Robin (Grade 6)
- Himani (IB Lang B)
- Jeff (Grade 5)
- Leslie (Spanish)
- Debi (Grade 5 & 6)
- Shary (Curriculum & PD)
- Himani (Lang B Year 12)
- Nandini (Chemistry)
Reach – Jeff Utecht – FREE Book!
Supporting Your Parent Community Through the Shift
Supporting Your Parent Community Through the Shift
- Age 25 to 34, at 29.7% of users, is the most common age demographic. (Source:Emarketer 2012) What this means for you: This is the prime target demographic for many businesses’ marketing efforts, and you have the chance to engage these key consumers on Facebook.
- Highest traffic occurs mid-week between 1 to 3 pm. (Source: Bit.ly blog) On another note, a Facebook post at 7pm will result in more clicks on average than posting at 8pm (Source: Forbes). Go figure. How this can help you: You have the potential to reach more consumers and drive higher traffic to your site during peak usage times, but people may be more likely to be more engaged in the evenings. This statistic may be a factor when you are planning social communication scheduling. (Also consider that Facebook has a global audience, so you may want to plan around the time zone of your key market.)
Challenge:
Look up your school on Facebook
What type of school are you on Facebook?
If I was a new student to your school what would I find?
If I was a new parent what would I find?
Who’s controlling the information here?