Gen Z and Emerging Work Trends
If you are struggling to attract and retain Gen Z Workers, you’re not alone — and there might be a Way Forward
If you're a small or medium-sized business owner in manufacturing, skilled trades, or equipment services, you’ve likely felt it:
- Fewer applicants than ever
- Young workers who leave within months
- Rising labor costs with little return
- An aging workforce with no clear pipeline
I’ve spent the last year at the intersection of industry and education, and one thing is clear:
Gen Z doesn’t want “a job.”
They want flexibility, meaning, and the ability to grow — fast.
That’s why I researched and wrote (with the help of AI) this white paper:
"Fractional Employment and Gen Z: Aligning an Emerging Work Trend with New Workforce Expectations"
Download it here
Inside, you’ll find:
- What fractional employment really is — and why it's not just for tech companies
- Why your current job postings might be turning Gen Z away
- Real examples of SMBs who have filled labor gaps by offering part-time, flexible, and project-based roles
- Practical steps to modernize your workforce strategy without blowing your budget
The truth? You don’t have to compete with Amazon or Google to win talent.
You just have to understand what this new generation is looking.
Whether it’s:
- A 20-hour role for a local college student
- A fractional schedule for a young technician with a side hustle
- Or flexible shifts that give employees more control over their time
…these small changes are already working for businesses who understand the changing nature of employees needs and wants...and it's not always about money.
If you’re ready to rethink hiring, reduce turnover, and become a place where Gen Z wants to work — this might help.
Let me know what you think, and if you're open to exploring generational leadership and fractional pilots or are already implementing some of these ideas in your company — I'd love to chat.